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Zendesk Q&A with Emma Acton: Inside the shift to brand-led, AI-driven marketing
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In a Q&A with Zendesk’s VP Marketing EMEA, Emma Acton reflects on how enterprise marketing is evolving. She discusses the shift towards brand-led demand, the continued evolution of account-based marketing, and the growing complexity of measuring customer journeys in an AI-driven environment.

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Zendesk Q&A: Matthias Goehler on AI, automation, and the future of customer experience
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Zendesk EMEA CTO Matthias Goehler discusses how AI is reshaping customer service, from automation and cross-channel experiences to security, human empathy, and the shift toward more proactive support.

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Atlassian Q&A: Inside the company’s vision for AI

In this Q&A, Jamil Valliani, Head of Product for AI at Atlassian, discusses the company’s...

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Atlassian Team '26: The growing role of context in AI-driven workflows

At Atlassian Team '26 in Anaheim, industry leaders gathered to explore the next phase of AI, where...

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Data Breach and Cyber-Attacks: A Matter of When and Not If

By Graham Jarvis, Freelance Business and Technology Journalist.

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The 2026 Memory Crisis: Why Your IT Refresh Just Hit a Speed Bump

By Danny Kirby (Senior Account Director at Cameo Services) and Iain Burton (Strategic Account...

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The sovereignty gap UK organisations can no longer afford to ignore

By Chris Carreiro, Chief Technology Officer, Park Place Technologies.

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Videos

Nirav Shah, Founder & Director of Technical Excellence at Infrassist, explains that 24x7 IT monitoring and defence is essential for SMBs as an often distributed workforce needs protection around the clock, not...
In this conversation, Daniel Welling, Co-Founder of MSP Finance Team, shares his perspective on the financial realities facing managed service providers today. He explores why profitability can be difficult to...
Tim Collier, director and UK data centre lead at Turner & Townsend, explains what’s needed to build confidence in the industry and to deliver data centres on schedule, how to navigate heightened competition...

News

New appointment to drive continued growth across the region, as JLL positions itself to take advantage of pivotal moment, shaped by surging demand and a fundamental geographical rebalancing.
AVK, Eversheds Sutherland, JLL and Mace Construct join founding strategic partner CBRE, to support Kao Data's women in digital infrastructure initiative ahead of the next podcast season launch.
Modernising existing infrastructure enables scalable growth, resilience, and long-term value - without disruption.
Former HP, ServiceNow and Okta partnerships leader joins to build out Cycloid's partner ecosystem across system integrators, MSPs and sovereign cloud providers.