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Zendesk Q&A with Emma Acton: Inside the shift to brand-led, AI-driven marketing
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In a Q&A with Zendesk’s VP Marketing EMEA, Emma Acton reflects on how enterprise marketing is evolving. She discusses the shift towards brand-led demand, the continued evolution of account-based marketing, and the growing complexity of measuring customer journeys in an AI-driven environment.

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Zendesk Q&A: Matthias Goehler on AI, automation, and the future of customer experience
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Zendesk EMEA CTO Matthias Goehler discusses how AI is reshaping customer service, from automation and cross-channel experiences to security, human empathy, and the shift toward more proactive support.

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Atlassian Q&A: Inside the company’s vision for AI

In this Q&A, Jamil Valliani, Head of Product for AI at Atlassian, discusses the company’s...

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Atlassian Team '26: The growing role of context in AI-driven workflows

At Atlassian Team '26 in Anaheim, industry leaders gathered to explore the next phase of AI, where...

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Data Breach and Cyber-Attacks: A Matter of When and Not If

By Graham Jarvis, Freelance Business and Technology Journalist.

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The 2026 Memory Crisis: Why Your IT Refresh Just Hit a Speed Bump

By Danny Kirby (Senior Account Director at Cameo Services) and Iain Burton (Strategic Account...

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The sovereignty gap UK organisations can no longer afford to ignore

By Chris Carreiro, Chief Technology Officer, Park Place Technologies.

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Videos

Data Centre World Frankfurt 2026
In this interview, Cathleen Nelson, VP Cloud Partnership at WSO2, discusses how enterprises are moving from treating AI as an add-on to embedding it at the heart of modern digital architecture. The...

News

At its 2026 Relate event in Colorado, Zendesk outlined its push towards an autonomous service workforce, revealing new AI platform capabilities. The event focused on balancing AI-driven scale with trust,...
The collaboration will bring together PEAK:AIO's software-defined AI storage software and Vespertec's AI infrastructure expertise, with a joint solution targeting enterprise and hyperscale AI workloads.
Sembcorp Energy UK has announced a joint development agreement to deliver Phase 1 of a new data centre development at its Wilton International site in Teesside, in partnership with data centre and digital...
600 billion annual impact: Aggregate downtime costs for the Global 2000 have soared 50% in two years.