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Zendesk Q&A with Emma Acton: Inside the shift to brand-led, AI-driven marketing
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In a Q&A with Zendesk’s VP Marketing EMEA, Emma Acton reflects on how enterprise marketing is evolving. She discusses the shift towards brand-led demand, the continued evolution of account-based marketing, and the growing complexity of measuring customer journeys in an AI-driven environment.

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Zendesk Q&A: Matthias Goehler on AI, automation, and the future of customer experience
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Zendesk EMEA CTO Matthias Goehler discusses how AI is reshaping customer service, from automation and cross-channel experiences to security, human empathy, and the shift toward more proactive support.

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The AI Boom Is Outpacing the Networks That Power It – It’s Time to Revolutionize Connectivity

Connectivity, Not Compute, Will Decide the AI Race. By Mahesh Krishnaswamy, Founder and CEO of Taara.

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Move over Big AI - Small Language Models are Where the Money Is

By Sham Arora, Chief Technology Officer at Tech Mahindra.

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Atlassian Q&A: Inside the company’s vision for AI

In this Q&A, Jamil Valliani, Head of Product for AI at Atlassian, discusses the company’s...

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Atlassian Team '26: The growing role of context in AI-driven workflows

At Atlassian Team '26 in Anaheim, industry leaders gathered to explore the next phase of AI, where...

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The shift from selling software to delivering outcomes in the race for real value

Based on an exclusive interview with Brian Duffy, Chief Revenue Officer at Atlassian, this article...

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Why AI pilots stall in UK organisations

By Andrea Pleşea, PhD, Co-founder and COO, Druid AI.

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The Agentic AI Interoperability Gap

By Inna Weiner, VP of Product, Data & AI, AppsFlyer.

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Building smarter factories: the role of network observability in automotive manufacturing

By Eileen Haggerty, area vice president, product & solutions at NETSCOUT.

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Videos

Katie Coulson, Executive Vice President and General Manager, Skanska Advanced Technology, discusses the many factors which need to be considered when delivering a data centre design and build, including the...
Nirav Shah, Founder & Director of Technical Excellence at Infrassist, explains that 24x7 IT monitoring and defence is essential for SMBs as an often distributed workforce needs protection around the clock, not...
Data Centre World London 2026
John Shultz, Chief Product Officer, AI and Learning Officer for Salute, discusses the company’s collaboration with Ecolab, enabling customers to protect their AI investments by reducing complexity and...

News

New global research shows internal teams can’t keep pace, fueling demand for always-on, outcome-driven security services.
Bain Capital-backed firm secures 250MW of power capacity across two sites in Northwest Milan, with delivery on track for 2028.
Zendesk has outlined a new AI-focused strategy for customer service centred on combining AI capabilities with human support workflows to improve operational efficiency and service delivery.
The collaboration will bring together PEAK:AIO's software-defined AI storage software and Vespertec's AI infrastructure expertise, with a joint solution targeting enterprise and hyperscale AI workloads.