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News

Robertet Group is advancing its global operations through GTT’s Secure Connect SASE, with the aim of improving cloud access and supporting AI-driven innovation across multiple continents.
LAPP Limited will present industrial connectivity and automation solutions at Drives & Controls 2026, focusing on applications in UK manufacturing.
Jonathan Berger is appointed by SonicWall to lead global channel strategies and enhance partner engagement.
Panasonic reveals ELEVATE, aiming to enhance its channel partner programme with tiered structures, training, and strategic incentives.

Expert Opinions

In a Q&A with Zendesk’s VP Marketing EMEA, Emma Acton reflects on how enterprise marketing is evolving. She discusses the shift towards brand-led demand, the continued evolution of account-based marketing,...
By George Ashwin, UK Channel Director at AddOn Networks
Zendesk EMEA CTO Matthias Goehler discusses how AI is reshaping customer service, from automation and cross-channel experiences to security, human empathy, and the shift toward more proactive support.
By Mark Lewis, Chief Marketing Officer at Pulsant