Assured data protection appoints new SVP for global market strategy

Assured Data Protection, a leader in managed services for data protection and cyber resilience, has announced the appointment of Alvaro Gonzalez as the Senior Vice President of Product and Go-to-Market. This new role aims to harmonise product strategy, alliances, and corporate marketing, fostering smoother coordination and propelling the company's international growth.

Gonzalez's responsibilities will span three critical operational areas. By unifying these under a single leadership, Assured intends to refine its strategy in product development, messaging, partner interactions, and market expansion. The initiative comes in response to escalating demand for managed cyber resilience and operational recovery services.

Assured's latest appointment underscores a period of accelerated growth for the firm. The strategy is to enhance synchronisation across global operations, forming robust technology partnerships and expanding service portfolios. This unified structure aims at removing traditional silos, enhancing synergy among product strategy, partner engagement, and marketing execution.

Gonzalez is positioned to mastermind the development and commercialisation of Assured's expanding array of services in cyber resilience, disaster recovery, and operational continuity. Through this role, he will ensure alignment of product definitions, strategic alliances, messaging, and market execution.

His background boasts extensive engagements in alliances, product strategy, and go-to-market execution, with vast experience in enterprise technology, cloud services, and managed services environments. His career includes leading initiatives in alliance and channel development across several high-profile technology sectors.

Gonzalez's appointment links with a larger strategy to fortify global coordination as the business expands its managed cyber resilience service offerings. Assured continues deepening ties with strategic technology partners, enhancing capabilities across cyber recovery, operational resilience, and disaster recovery-as-a-service (DRaaS).

The overarching objective of integrating product, alliances, and market execution within a single structure is to expedite service development, align with partners, and deliver cohesive resilience solutions to a global clientele.