Cloudability, the company that helps some of the world’s biggest brands to forecast and control their cloud spending, has launched in Europe.
The company manages nearly ?5bn of cloud spend data for some of the world’s largest cloud consumers, including Uber, GE and Cisco Systems. Its move into Europe follows the recent signing of four FTSE 100 customers. The EMEA launch comes close on the heels of Cloudability’s acquisition of AWS Advanced Technology Partner CloudMGR, marking its expansion into Australia.
Cloudability enables businesses to make a financial success of their move to the cloud, providing transparency and control over costs, aligning cloud expenditure with business applications and services, and helping customers to quickly determine the true ROI of cloud adoption.
The worldwide public cloud services market is projected to grow 18 per cent in 2017 to total $246.8 billion, up from $209.2 billion in 2016, according to industry analysts Gartner. However, many companies find it very difficult to control their spending and forecast costs effectively. As a result they lose one of the key benefits of cloud migration - predictable, controlled costs and the ability to evaluate their return on cloud investment.
Cloudability removes this problem by providing a technology platform that enables businesses to calculate and optimise the cost of their transition to the cloud, and works with them to provide a roadmap for cloud migration, establishing company-wide KPIs, aligning budgets with strategic goals, scaling infrastructure, organising efficient workflows, and forecasting cloud ROI.
Cloudability’s co-founder J.R. Storment will be leading the company’s EMEA expansion from the company’s new UK office.
“Cloud financing decisions are increasingly driven by technology engineers instead of being dictated by the CFO, and this is an issue for all businesses planning to migrate to the cloud,” said Storment. “This often results in buck-passing and internal witch hunts as organisations struggle to determine who is responsible for the economics of their cloud strategy, leading to a lack of clarity at the early stage of investment and the inability to control overspend once new investments have been made.”
“With Gartner predicting that cloud adoption strategies will influence more than 50 percent of IT outsourcing deals all the way to 2020, it’s vital that organisations have proper visibility of the predicted and actual costs of their cloud investment, without losing focus on delivering the strategy and vision. Gartner itself notes that if a business spends more than $10,000 a month on AWS, without having an MSP providing this service, then cloud management is easy to justify.”
