Established in 2015 as a website dedicated to exposing unsafe driving, Idiot UK Drivers Exposed had previously been deployed with a different host on shared servers alongside other websites. However, at the start of 2016, their bandwidth usage escalated dramatically, bringing the whole server to a standstill and causing their service to be interrupted.
Idiot UK Drivers Exposed then began looking for a new hosting provider. Key among their selection criteria was to find a partner who not only could deliver the service and performance flexibility to cope with changes in site traffic levels, but do so with transparent and predictable pricing. Hyve was chosen due to its ability to meet these needs: its provision of dedicated cloud server space and its UK-based support team who are available 24/7.
Adam Bell, Social Media Manager at Idiot UK Drivers Exposed explains: “The website gets a huge amount of traffic every day, to date we have reached over 40 million people and our average audience is around 10 million a month and growing. Hyve has supported our site with a fast and stable platform to help us to continue to expand as a business. The Hyve team has been exceptionally helpful and were able to give us a competitive package to suit our needs.”
Jake Madders, Director at Hyve commented: “We are really excited to be part of Idiot UK Drivers Exposed’s journey. This is a truly original and creative idea that has seen a great deal of success in a short amount of time. Not only does the website highlight examples of bad driving, but the founders are also assisting local police forces to help convict drivers. Hyve are committed to ensuring that the business continues to grow in popularity and can scale out accordingly with our dedicated Technical Account Managers ready to assist their ambitions.”
